Following a call for tenders, Lussier Assurance entrusted the mandate of its new cross-platform advertising campaign to the agency Stylissime sister agency of Rougeonblue.com. The offensive was intended to raise awareness of Gen Z lending in a creative and different way from what we normally see for insurers in Quebec. Rouge on Blue in co-creation with Lussier have created a strong and spectacular image by playing with humor and cinema classics.
LUSSIER INSURANCE
NEW 360 CAMPAIGN IN FRENCH
FOR LUSSIER INSURANCE
FOR LUSSIER INSURANCE
Cross-platform Advertising Campaign
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