Creation and deployment of Heki's new
    brand identity

    The Laboratoire de Machines Hydrauliques of Laval University is one of the most prestigious research laboratories in the world in the field of hydraulic turbine/hydroelectricity research. Formerly known as LAMH, the laboratory has been revamped and is now known as HEKI, the Hydroelectricity Innovation Center. 


    In collaboration with G&R experts, who demonstrated extraordinary creativity in the visual and nominal redesign of the hydroelectricity research center, Rouge On Blue’s mandate was to develop the digital version of the identity (its animation) in order to provide HEKI with a Web presence that would live up to its international reputation. With this in mind, Rouge On Blue and G&R joined forces and put their talents to work to provide HEKI with a modern, scalable digital platform that showcases the research center’s new brand image: 

    Digital Experience
    Branding et Design